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Producer Ekta Kapoor, who has given many big stars to the TV and film industry, is now entering the world of talent management. His company Balaji Telefilms has announced the launch of a new talent management venture ‘Hunar’.
This new company has been created specifically with the aim of nurturing artists and strengthening the culture of storytelling and performance in the entertainment industry. The aim of ‘Hunar’ is to provide a platform to the established artists of Bollywood and Indian television as well as new creators and actors, where they can get the right direction and opportunities.

According to the company, this platform will not be limited to just representing the talent, but will also work on the artistic growth of the artists. Here, artists will be given proper guidance, better opportunities and a creative environment, so that they can hone their skills and be a part of memorable stories.
Talking about the new venture, Ekta Kapoor said that Balaji Telefilms has always believed that talent shines only when it gets the right environment and encouragement. According to him, through ‘Hunar’, an attempt is being made to create a platform where artists will not only be managed but will also be understood.

He said that the aim of the company is to provide thoughtful guidance to the artists, help them find opportunities according to their strengths and support their long-term development. According to Ekta, this initiative will give artistes an opportunity to experiment and reach their full potential.
To celebrate the launch of this new venture, an exclusive ‘Hunar Launch Party’ will be organized at the prestigious Fairmont Mumbai, Mumbai. Many veteran stars, creators, industry leaders and media people from Bollywood and television industry will participate in this special evening.

Ekta Kapoor has long been known for giving opportunities to new talent. His production house has given many big artists to the industry. In such a situation, she is taking her vision further through ‘Hunar’.
With this initiative, Balaji Telefilms is not only carrying forward its legacy of storytelling but also creating a platform for artists in the entertainment industry where they can learn, grow and make their mark.
